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31 of July of 2009 | 20:3

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  • Só pra nós!
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Beth Ditto loves Melissa!

Polemic, feminist and one of the main faces of the indie rock’s new generation worldwide, Beth Ditto, The Gossip’s singer, has been having more and more attention of the international media. The result is that this trendy girl with a strong personality also influences her fans, which by the way are not few. Last year, Ditto has been chosen as the artist of year in the Glamour Awards. And the singer has a special care for a genuine Brazilian product! She’s in love with Melissa and has already declared, in the first edition of Love, the new magazine edited by Katie Grand, that she bathes and sleeps with her Melissas. And she must be able to vary them a lot, once she has over 50 pairs! Now a new declaration arrived by e-mail in Brazil, signed by the singer herself: Beth autographed the second album of her band, Gossip, with the sentence: “Melissa changed my life!!!”. Great, isn’t it?
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30 of July of 2009 | 17:12

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30 years of Melissa on cable TV

The trajectory of Melissa, that becomes 30 this year, has been marked by TV commercials, which became part of publicity’s history in Brazil. That’s why the brand will celebrate the date with a special anniversary commercial that will be broadcasted in Brazil’s cable TV. From the 1st of August until the end of September, channels like Universal, Multishow, GNT, Fox, People & Arts, Sony, A&E, E!, Warner and Fashion TV will show the “Melissa 30 years” commercial together with programs focused on fashion, lifestyle, aesthetics and music. The advertising agency Casa Darwin is responsible for the concept of the piece, which presents three girl friends who have grown up wearing Melissa. See it!
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28 of July of 2009 | 16:6

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  • O convite da Cité Du Design no Brasil
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  • Cité Du Design

French design biennial arrives in Brazil with Melissa’s sponsorship

“Cité Du Design” is how the international design biennial launched in Saint Étienne last year is called. The event, which gathered in the French city professionals and brands specialized in sustainable design from all over the world, has grown, called attention and now arrived in Brazil. The cycle of exhibitions starts in Brasilia (13th - 23rd of August) and will pass through other three Brazilian capitals: Rio de Janeiro (3rd of September – 4th of October), Curitiba (15th of October – 21st of November) and Sao Paulo (30th of November – 1st of January of 2010). Melissa – the only Brazilian brand invited to participate in the first edition – is a co-sponsor of this initiative, which in Brazil was curated by Nicola Goretti and happens as part of the Year of France in Brazil cultural calendar. The brand will be highlighted in the institutional material offered in the exhibitions, as well as in a video and a panel that will be permanently shown to the visitors. Fernando Mascaro, the Brazilian architect specialized in sustainable design and a consultant for Melissa, gave lectures on the topic last year and this time will talk to the public about the current panorama of sustainable design in Brazil, including Melissa’s case. Read more about in on the official website of the Year of France in Brazil.
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17 of July of 2009 | 18:26

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  • Stand da Melissa no Bread & Butter
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  • Stand da Melissa no Bread & Butter

Melissa für alle!

From the 1st to the 3rd of July, Berlin held the Bread & Butter tradeshow, a fun and exclusive fair with the best brands in the world. Can you tell who was a part of it? Yeah, Melissa! But that was not our debut: Melissa has been an active player at B&B for a couple of years. This time, the Summer 2010 collection was the reason to check outour stand. The result was pure success! Many people were willing to sell Melissa all over the world, and we had our international selling team along. Give it up for Spain, Italy, UK, Portugal, Canada, Israel and Panama representatives! Read more about B&B
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17 of July of 2009 | 17:46

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  • Stand Melissa na Bread & Butter
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  • Stand Melissa na Bread & Butter

Melissa stars at Bread & Butter

From the 1st to the 3rd of July, Berlin held the Bread & Butter tradeshow, a fun and exclusive fair with the best brands in the world. Can you tell who was a part of it? Yeah, Melissa! But that was not our debut; Melissa has been an active player at B&B for a couple of years. This time, the Summer 2010 collection was the reason to check our stand out. The result was pure success! Many people were willing to sell Melissa all over the world, and we had our international sales team along. Give it up for Spain, Italy, UK, Portugal, Canada, Israel and Panama representatives! Read more about B&B
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    Alessandra Ambrosio, Galeria Melissa NY Heel Candy, Australia, art, exhibition FNO, Julie Verhoeven, Galeria Melissa, NY coolbrands, book galeria melissa Sao Paulo, Lego, art, instalation pop up store, Melissa, London, Julie Verhoeven, Kleber Matheus Brazil Foundation, Ong, NY, Baile, Gala, Melissa, social, celebrity Clements Ribeiro, show, LFW, summer'13, Possesion melissa pop up shop, London, party Pedro Lourenço, collection, ss'13 Julie Verhoeven, Galeria Melissa NY, Ultragirl, Fashion Night Out Pandemonia, interview, art Footwer plus awards Brazil Foundation, Ong, NY, Baile, Gala, Grendene BrazilFoundation Annual Gala Liberty, Ultra+Liberty, GM, Galeria Melissa, Spring
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