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16 of July of 2008 | 10:32

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  • O editorial da revista Capricho
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  • Misha Barton na revista francesa Voici
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  • A seleção de sandálias de plástico da Voici

On vacation: Melissa for cold and hot weather!

This is being versatile: in July, under the Equator, where it is winter, as well as in the north hemisphere, where it is summer, Melissa is present both in every magazine editorial and on fancy girls’ feet. In South America, where it is cold now (but not so much), Brazilian magazine Capricho has chosen some ideal pieces to leave the school uniform behind and go for a easygoing look. Guess who was there? Melissa Sweet Lips + Isabela Capeto, in yellow, matching a very nice outfit and great accessories. In the upper part of the globe, where the heat is up, the French magazine Voici has pointed out a special selection for the beach and highlighted Melissa Affair, which is Mischa Barton’s choice to look good on the sand – and also part of the magazine’s selection of best summer plastic sandals. It doesn’t matter where you are, just get inspired by these ideas and choose your best Melissa for your vacation.
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11 of July of 2008 | 12:20

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Melissa: stopping place at Bread&Butter, in Barcelona

Melissa celebrates another high-spirited participation on Bread&Butter, one of the most important young and urban fashion international events that takes place in Barcelona and is a highlight in the European fashion circuit. This edition, which received 90.000 professionals during four days (from the 2nd to the 4th of July), came with the slogan “New order all the way!” and presented the collection of several countries, such as Spain, Portugal, France, Belgium, Holland, Russia, Japan, Israel, Turkey and United Arab Emirates – besides some South American representatives as well. Presenting the new Summer collection, called Melissa Plasticdreams in the international market, Melissa’s GQ was located in the superior part of the fair’s space, side by side with brands like True Religion, Calvin Klein, Karl Largerfeld and See by Chloé. After participating six times on the event – which inaugurates the European fashion calendar with incredible organization and professionalism –, Melissa has really a lot to celebrate. Starting with the international consecration of the brand (which has been already for some time an important reference in plastic’s design for top labels) and its placement in the best boutiques around the world. And then, of course, there is the collection that has made Melissa’s corner in Bread&Butter an obligatory stopping place, once more. See it for yourself on the pictures!
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8 of July of 2008 | 9:36

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  • Agyness, que é fã de chapéus também
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  • As peças escolhidas pela modelo para a seleção da Elle UK
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  • Agyness em look de festa, no British Fashion Awards
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  • A top desfilou para J.Maskrey, parceira da Melissa, de Couture nos pés

Inside Agyness Deyn’s closet

The model of the moment is English, has short blond hair and – to leave no doubt she has an outstanding personality – catches all attention outside catwalks and studios. Agyness Deyn, who is 25 years old and has a parallel career as a singer, is stylish and has been redefining British girls’ closets with her classical-street-modern looks. And it is exactly for being fashion-conscious that she grabs one campaign after another (including Burberry’s, which had Kate Moss before, and also the campaign of the brand’s new perfume, The Beat), has been chosen the best model of 2007 in the British Fashion Awards and is a friend of every cool fashion designer in London. Well, Agyness happened to open her closet to Elle UK’s website and guess what was there? Melissa Joy + Alexandre Herchcovith, gorgeous, in plastic and in black&white. The model, which remembers the classical English brogues, matches perfectly the model’s mix of tradition and modernity when creating her looks. Just for the record, Agyness is a Melissa fan already for a while. In 2003, she was on J.Maskrey’s Autumn/Winter catwalk with Melissa Couture on her feet. Click here to see Aggy’s selection for Elle UK and take a look at the pictures!
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8 of July of 2008 | 9:31

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  • Vivienne na capa da Dazed&Confused Japão
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  • As melissas criadas por Vivienne também aparecem na revista

Vivienne and Melissa in Dazed&Confused Japan

For fashion outsiders to be pleased, the July/August edition of Dazed&Confused Japan has Vivienne Westwood as the invited editor. The English fashion designer brought her manifesto “Active Resistance to Propaganda” – in which she talks about a conscious consumer that doesn’t go with the flow, but is guided by his/her own attitudes – to the pages of a magazine that is among the most interesting and modern today. Along with Vivienne, this edition has a special report about the Melissas created by the designer. Nothing can really be understood of the text in Japanese, but, for Melissa, there’s plenty of pride in being part of such a fashion team. See the pictures and share that good feeling with us ;-)
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3 of July of 2008 | 18:16

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Melissa, now in Browns

Melissa celebrates its arrival to Browns, one of the most sophisticated multilabel stores in London, with the model Melissa Joy + Alexandre Herchcovitch, available in black and in black & white. Created in 1970 by Joan Burnstein, Browns has grown from a small boutique on South Molton Street to one of the must-see fashion spots in London. Mixing acclaimed labels with new proposals, the store is known for bringing out new talents of world fashion. Click here to see Melissa in Browns. Vivienne Westwood: the best of Sex and the city Sex and the city, the movie, is a new meeting between the most famous friends in TV and the fans of the acclaimed HBO series. But it is more: a fashion show with the most important brands, adored by the characters. And on the top of that list of the best brands, is Vivienne Westwood, who convinces Carrie to marry wearing a big wedding dress, by sending her a model done exclusively. Vivienne is, without a doubt, the best of Sex and the City’s style. Eternally a contester, the designer represents the victory of style over labels and, especially because of that, she is part of Melissa’s top partners team since Winter 2008’s collection. For those who feel identified with Vivienne’s outsider personality, Melissa sends the good news: the partnership with the queen of punk continues, with a new color palette, for the next two seasons. http://www.sexandthecitymovie.com/ http://www.viviennewestwood.co.uk/flash.php
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